Speak Like It Matters Podcast

How to Choose the Right Speaking Topic (and Finally Get Booked)

Csilla Muscan

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The fastest way to lose credibility as a speaker? Trying to talk about everything.

Yep. If you’re juggling 10 different topics, you’re basically telling your audience, “Hey, I’m unforgettable for… nothing.” Ouch. But don’t worry, in this episode of the Speak Like It Matters Podcast, I’ll help you finally get crystal clear on what to actually focus on when you speak.

Because here’s the thing: people don’t hire “jack-of-all-trades” speakers. They hire the voice that makes them lean in, solves their tension, and leaves them saying, “Wow, I never thought of it that way.”

Here’s what we cover in this episode:

  • 🎯 Why picking “safe” or “trendy” topics makes you forgettable (and what to do instead)
  • ⚡ How to find your tension point—the place your audience feels stuck, conflicted, or frustrated
  • 🧱 The secret to reverse engineering your reputation so every talk builds your authority
  • 🍷 How the Dinner-Party Test will show you if your topic will make people lean in—or fake a bathroom break

Here’s my challenge to you: stop watering down your voice with safe, broad, “please everyone” topics. 

You’ve got something bigger inside you! Something people are literally waiting to hear. 

Pick the lane that excites you, positions you as the authority, and lights your audience up. That’s how you stop sounding generic and start being unforgettable.

Resources to help you go further:
👉 Become a Storytelling Pro in 60 minutes: Access the Story Method Workshop 

👉 Never give boring talks, ever again. Get access to the Sticky Messages Masterclass and create talks like a seasoned presenter.

👉 Become an Advanced Speaker through my: The Speaker Accelerator Intensive

👉 Order my book, Finding Your Voice, today:  Click Here!

Let's connect on IG at www.instagram.com/csillamuscan
or on LinkedIn at https://www.linkedin.com/in/csillamuscan/

Send me an email at: csilla@csillamuscan.com

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